Ok, so in preparation for my Stella & Dot official launch party February 11th, I sent out an evite. The general rule of thumb for this type of event is to invite 3 times the number of people that you hope will attend. I cast the net wide, inviting friends and acquaintances from all different facets of my life. Starting fresh in any business can be challenging, but home shows of any kind can be especially tough because in order to get to the place where you are meeting strangers, you have to start with friends. My hope for my launch is to get enough people there, that they can actually see what gorgeous stuff this is, and how easy, and fun getting together over coffee & jewels can be. Now I am not getting a resounding "YES, I can't wait" response, but that is ok. Doing a morning trunk show was a little risky given that so many of my friends have gone back to work, darned economy! I am encouraged however by the fact that I got an order today from my E- Boutique! My awesome friend and Marketing Genius Kris McCurry, gave me a little plug on her facebook page, and the same day I got an order from that plug. Thanks Kris, you are awesome! My enthusiasm is still strong, I am determined to wade through the tough part, booking shows from scratch. Once I get my first 4-6 shows booked I will gain some momentum. Wish me luck! By the way, for those of you who read my blog daily, Michael did an AWESOME job on his speech today, and was awarded STAR STUDENT!!! Yeahhh Michael!
I went to a cool women's networking meeting the other night. It was with an organization called Heartlink . It was at some one's house. An awesome dinner was served. Tables set, lovely hospitality, and about 20 very interesting women were there. We each got 3 minutes to introduce ourselves and tell a bit about our business's. Most of the women knew each other already. Many of the women present had business's that sell through direct marketing. Most of the big ones were represented, and a few new ones I had never heard of but found interesting. There were also women with other business's like insurance, legal services, printing, etc... It is great to meet like minded people, and I can definitely see the benefits of attending regularly. The bad part however, is it leaves you wanting to go shopping! All of a sudden, I MUST have the new mango cutter from Pampered Chef, and I am yearning to freshen up my candles, and I NEED a hole new wardrobe from CABi . ...
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